Let's face it... Product marketing at most enterprise software companies is a bunch of paper pushing. At Atlassian, things are different! In fact - we are looking for someone to innovate and help change the way the game is played. You will partner with the solutions marketing team on execution of developer solutions including Git Essentials. The ideal candidate will be able to talk the talk and walk the walk when it comes to topics like agile development (scrum, kanban), continuous integration, DevOps and developer tools. They will be able to translate highly technical concepts into tangible stories that developers respect. They understand what motivates developers, and love to participate in developer communities. Aside from individual responsibilities, they are great team players who continually find ways to make their teams better.
What you will do:
- Work with solutions marketing on GoToMarket tactics for launches of developer solutions including Git Essentials.
- Collaborate with JIRA Product Marketing on cross-product family activities
- Work closely with Product Management and Development to craft product positioning and messaging
- Create and implement innovative campaigns to drive new customer growth
- Consistently deliver marketing copy for all customer touch points including website, email campaigns and landing pages
- Implement improvements to increase conversion rate at each stage of the sales funnel
- Analyze results to assure human and capital investments are delivering a great yield
- Understand the market problems Atlassian Developer Tools are solving and identify market opportunities